This page is the “Personal Network.” It displays work from the websites a member is following, in the order it was published. It also provides a way to engage in dialogue about the work in the form of “Cargo Comments.”
The “Projects/Images” toggle provides access to an Image Gallery, offering an alternate way of browsing websites in the Personal Network.
The small thumbnails on the top of this page are a random sampling of websites in a member’s Network.
In 2011, Gillette updated their Young Guns program by adding new athletes and asked us to help spread the word. We decided to create buzz with a video of Gillette...
In 2011, Gillette re-launched its Young Guns program, highlighting six up-and-coming pros. On New Years Day, avid sports fans got a sneak peak through a four-page...
Chicago Marathon outdoor - talk about a cool experience. On 10/10/10, I ran my first marathon (read about it here!). It was a killer day - 85 degrees over 26.2...
We had a challenge. We were about to embark on Gillette's biggest razor launch ever, but men have heard "new", "improved", and "more comfortable" time and time...
Curves, Stronger Together Our team sold a concept to Curves that would take prioritizing women's health to a new level. The program, "Stronger Together,"...
eBay, Windorphins Campaign Before the launch of "Shop Victoriously," we wanted to set up how eBay is truly different. You don't just buy stuff on eBay. You win...
As Pizza Hut’s 50th anniversary approached, we were challenged with developing a way to celebrate the occasion while promoting consumer advocacy. The “Show Us...
Gillette was invited to create a video to air on the JumboTron at Yankee Stadium on opening day. We developed a razor giveaway promotion and made this fun video to...
Nike - To Catch a Predator Spoof Project with (and directed by) Alec Brownstein, shot on location at Aunt Bonnie and Uncle Steve's Nike - To Catch a Predator Spoof...
Spaces in newspaper and magazine classified sections were bought in the shape of "it", to show that "whatever 'it' is, you can find it on eBay". Oversized "sale...
Larger-than-life Gillette Fusion Power razors were affixed to the backs of Zambonis at professional hockey games, making it seem as though the razors were giving...
Statue Partnership for a Drug-Free America - Statue from Ben Waldman on Vimeo. Fade Partnership for a Drug-Free America - Fade from Ben Waldman on Vimeo. To...
The Moment Gillette Brand - The Moment from Ben Waldman on Vimeo. The Moment - Futbol 2010 Gillette Football 2010 - English from Ben Waldman on Vimeo. Champion...
Tough Year NFL - Tough Year from Ben Waldman on Vimeo. Snap NFL Playoffs - Drama from Ben Waldman on Vimeo. Who Wants It More? NFL Playoffs - Who Wants It More?...
Four Points Comfort Application To help Four Points convey their philosophy that the small comforts in life needn’t be complicated, we created an iPhone and...
Implosion - Tuscani Pasta Teaser Pizza Hut - Implosion Teaser from Ben Waldman on Vimeo. Grand Opening Pizza Hut - Grand Opening from Ben Waldman on Vimeo. Pass...
